Now available across all streaming platforms, Crystal Tamar – Whachoo Doin?!
Blending the soulful grit of her Houston roots with the progressive energy of Northern California, R&B powerhouse Crystal Tamar announces the June 19 release of her infectious new female summer anthem, “Whachoo Doin?!”
Produced by multi-platinum, Grammy-nominated producer Kosine (Kelly Rowland, Rihanna, Tamar Braxton, Justin Bieber), the track is a masterclass in modern R&B—pairing a hypnotic, chopped-and-screwed production with Crystal’s signature bravado and an empowering message for women to set boundaries when dating.
“Whachoo Doin?!” is an autoresponse women can use when Mr. Wrong approaches. In the song’s first verse, Crystal informs men with dusty shoes and dirty nails that she’s not interested: “If I don’t tell you nothing, darling / Let me tell you one thing / I’m a bad gyal / I can’t be lovin’ no dumb king.”
Crystal wants listeners to find joy and empowerment in the relatable narrative. “‘Whachoo Doin?!’ is somewhat of a woman’s summer battle cry,” she says. “We’re tired of dudes walking up to us wild, so I’m gonna tell it. I want people to laugh their heads off, blow their speakers out, and carry that hook with them in their day-to-day lives because we all have reason to ask ‘Whachoo Doin?!’”
Ari Lennox, Michael Jackson, and Rihanna fans will instantly notice their sonic signatures woven into the track. “I took an Ari Lennox approach, and I saved the vibrato for the end of phrases,” Crystal explains. “Riri, because it’s giving Island vibes. The B-section was real staccato, and who does that better than MJ?”
“Whachoo Doin?!” marks the official first single from Crystal’s sophomore EP, This Changes Everything, due out this fall. Kosine, who produced four songs on the upcoming project, praises Crystal’s relentless work ethic and artistic instincts. “She’s serious about her craft,” Kosine says. “She is passionate. She’s never brought a bad idea to me. Whenever she sings something, I’m just like, ‘That’s tight. Let’s record it.’”
The upcoming project follows Crystal’s acclaimed, self-titled debut EP released in 2019, which featured the standout singles “U Gon Love Me,” “Serenade,” and “Nowhere.” Houston Chronicle writer Joey Guerra compared Crystal to R&B pop heavyweights. “The Texas City native, who now lives in Northern California, showcases a modern, straightforward R&B sound throughout her self-titled debut, which falls in line with the work of Beyoncé, Rihanna or Ciara,” he wrote.
Available now on all streaming platforms! Crystal Tamar – Whachoo Doin?!
